Our client is a leader in the Telecommunications Carrier industry. We are looking to hire a Marketing Analyst for a initial 12 month contract that has a strong chance to be extended for more term. The location of the position is Toronto.
The role:
We are seeking an experienced Analyst of Engagement Marketing who will be responsible for driving customer growth and retention efforts through comprehensive CRM strategies, optimizing digital sales channels, and collaborating effectively with marketing agencies. The ideal candidate will have a strong analytical mindset, a deep understanding of CRM systems, proficiency in digital marketing techniques, and excellent communication skills to liaise with internal teams and external partners. Reporting to the Sr. Manager, Engagement Marketing, the Analyst will work collaboratively in an Agile Marketing environment to execute campaigns, test and learn and optimize campaigns for maximum results.
What You Will Do:
•Develop engagement campaigns and strategies to drive customer growth and targets for our client’s Bank
•Lead digital creative development with external agencies and internal brand teams to ensure messaging and tone are aligned to customer insights and personalization
•Develop a strategic test-and-learn optimization plan, implementing best-in-class methodologies to achieve business and compliance objectives
•Work with Credit Risk, Product and Data Insights teams to build out quarterly and annual plans that operate within the Bank’s approved risk appetite
•Monitor, track, and report on campaign performance on a regular basis and provide recommendations to evolve future campaigns
•Develop engagement forecasts based on previous trends and track performance against monthly targets
What you will bring:
•Bachelor’s degree in business, marketing or equivalent, with 5+ years of progressive experience in the financial services industry
•Knowledge of key marketing, regulatory principles and best practices across all marketing channels and financial products
•Strong brief writing skills and ability to articulate context, objectives, offers, and strategic recommendations
•The ability to capture, read, and understand marketing performance data, and to distill disparate information into clear insights that will guide future decisions
•Demonstrated ability to work effectively with cross functional partners and vendors through collaboration and open communication
•A customer centric approach to marketing
•Highly organized, detail-oriented, and able to multi-task within tight deadlines
•Strong project management capabilities
•Proficient in MS Excel, PowerPoint and PowerBI
•Strategic thinker with a creative mindset and a passion for driving results.
The pay range that the employer reasonably expects to pay for this position is between CA$24.00 and CA$28.00
Our voluntary benefits offering includes medical, dental, vision and retirement benefits.
Applications will be accepted on an ongoing basis.
Tundra Technical Solutions would like to thank you for the interest you have demonstrated in this opportunity. However, only candidates with the required skills will be contacted.
Tundra Technical Solutions is an Equal Opportunity/Affirmative Action Employer. We welcome and encourage diversity in our workplace.
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Tundra Technical Solutions is among North America’s leading providers of Information Technology and Engineering staffing and consulting services. Our success and our clients’ success are built on a foundation of service excellence. Rather than continually trying to sell to new clients and companies and simply filling databases with candidates, we focus on developing stronger relationships and deeper knowledge of our existing clients’ challenges and opportunities.
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